ShoeMint with Rachel Bilson

BeachMint has added another line to it’s group.  It started with JewelMint with Kate Bosworth October 2010, then added StyleMint, a collection of t-shirts with the Olsen girls in July 2011,  BeautyMint with Jessica Simpson in October 2011  and now Rachel Bilson has joined the group with ShoeMint, which went live not long ago.

Rachel and her stylist Nichole Chavez are the stylists, Steve Madden is the production guy.   I don’t know  if it will be only Steve Madden shoes or if there will be shoes he licenses – which is a huge spectrum of choices.

Pauline

This is what the rest of the debut line looks like.
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Filene’s Sale

Filene’s at 19th Street and 6th Avenue is having a sale. Each shoe is preceded by its price.

Steven Madden LTD to Manufacture Olsenboye

I have written about Steven Madden and it’s past licensing agreements. Steven Madden continues to expand, with a spike in third-quarter earnings, a new licensing agreement and an optimistic full-year outlook.  The firm last week announced a licensing deal to manufacture footwear for Olsenboye, a new line created by Dualstar Entertainment Group, the management firm of Mary-Kate and Ashley Olsen, that will be available exclusively at select JCPenney stores this holiday. A full launch in 600 doors is set for spring. 

Currently there are three styles of Olsenboye on sale at JCP.

Sofia   On sale at JC Penny.com $35

Kaylee $30.00 at JCP

Hailey $60.00 at JCP

While these styles are nothing creative or outstanding however, they are competitively priced and meeting the needs of a range of incomes.  (I just read my earlier post, and realized I said the exact same thing.)  I have Monopoly money on Steven Madden and it is up 10 points since July.

Steve Madden’s SOLE SEARCH

I was reading some financial reports and came across an article that describes a shoe design contest SOLE SEARCH sponsored by Zappos, Steven Madden and Brickfish.   Since I am a techno-dork I don’t understand Brickfish, but I do understand Zappos and Steven Madden. 

You are able to create a shoe from a template in the program, or upload a design of your own making.  Three lucky consumers, one selected from each of the entering categories, will be given the opportunity to pitch his or her shoe design to Steve Madden in NYC. Steve Madden will then select one of the three designs to be produced and sold online at Zappos.com/Steve-Madden.  The contest ends December 29.   Some of the entries so far:

The next one is by far my favorite.  Very clever.

Hurry to the site and show us your dream shoe.

Steve Madden ‘Bevan’ ankle bootie

Last Monday, after picking me up at the airport, my hubby was kind enough to stop by Nordstrom as a way of killing time before meeting for dinner with the in-laws that evening (Our little town doesn’t get any fancier than Macy’s & TJ Maxx).  So, we did the mall walk-through, ending in the Nordie’s shoe department …. Oh, do they have other departments?

Anyway, they were just enough new boots on display to make me both excited and impatient for fall to be here already.  And, there was one purple ankle bootie that had hubby again acting the enabler to my shoe habit – All purple suede and a funky-tough zipper trim. “Hey Babe, you don’t really have anything in purple, do you?”.   (Really, this is why I can’t take the man shopping with me: I can say no to myself, but he has a bit of a tougher time of it….Of course, I suppose a gal could have worse issues to deal with than a hubby that wants to see her happy.)

And, I have to admit, I don’t have anything in my shoe-closet quite like this:

Steven by Steve Madden ‘Bevan’ $99.90 $168.95

But, I was good and didn’t try them on. After all, we had dinner plans and had the whole next day free before we needed to head back on the 3-hour drive back home.

Um, maybe not so good. Apparently, Nordstrom re-set their entire women’s shoe department overnight and these babies were nowhere to be found in-store come Tuesday.

But, all was not lost.  While no longer available at the local Nordstrom (I have a feeling The Rack could be seeing these shortly), a quick search at the Nordstrom website had these showing on sale for about $70 off. So, I guess, that’s not such bad news after all.

Now, at $100 these are a much better value than when they were at their original $170-ish pricing. Plus, Madden’s are a great fit on my higher arched feet; they are almost always true to size and ready to wear without my needing to run to the store for arch inserts.

And let’s face it. They’re purple! Maybe it’s time to dust of my Nordstrom’s card.

(Oh, and in case you are interested in these, they are also available in several other color and leather choices at Steve Madden, Zappos, and Endless)