Friday Shoe History Corner: The fastest shoes in the world are … golden

posted by: shoesense in Athletic Shoes, Shoe History Corner on August 22nd, 2008

The Olympics are winding down, so I thought I’d give another shout-out to the golden shoes (Puma, of course) Usain Bolt, now officially The Fastest Man in the World, kissed after winning the 100 and 200 m races. The shoes were customized to bear his nickname “Ugo” and were prominently displayed by a clownish, giddy Bolt after he won in style (also setting world records in the process). Apparently, there were complains about Bolt’s unabashed displayed of his sponsor’s logo, which Puma rushed to dismiss (“We didn’t tell him to kiss the shoes!”)–oh so much drama! Truth is, with or without the shoes, he’s a phenomenon any which way.

The History part of this post comes now: the previous world record holder in 200m was Michael Johnson (at the Atlanta Olympiad) also wore gold athletic shoes. He also won the 400-meter race, setting an Olympic-record, then tossed his gold shoes into the crowd. These are those famous gold shoes (Nike this time) which helped make Michael Johnson a legend at the Atlanta Olympic Games in 1996:

I believe it is clear by now what you’ve got to do if you want to run just a bit faster–right?

6 Comments - Click Here to Speak Up

6 Responses to “Friday Shoe History Corner: The fastest shoes in the world are … golden”

  1. September 10, 2008 at 7:33 am, Bridget Namiotka said:

    Facebook even has a GoldenLaces page. Ice Skaters from the world are all over it.

    Reply

  2. September 10, 2008 at 7:29 am, Craig Lamb said:

    Yea, check out the other Olympic Champs too. GoldenLaces sent them all laces to wear. They earned it!

    Reply

  3. September 10, 2008 at 7:26 am, Maigan Namiotka said:

    The World Champion Golden Laces for his shoes were just shipped to him. Look for them during his next race or appearance.

    Reply

  4. August 31, 2008 at 8:44 pm, uk online shoes said:

    Yeah its not just the "Golden Shoes" who made Mr. Bolt to win that race but the spirit he had in that competition.

    Reply

  5. August 24, 2008 at 9:52 pm, This Week in Shoes | ShoeBlog said:

    [...] how Usain Bolt kissed his shoes after winning gold?  Puma is denying that the kiss was deliberate  – Via Times of India [...]

    Reply

  6. August 23, 2008 at 1:23 am, Mrs. Coach Shoes said:

    The expression on his face looks so funny! What is it about the gold shoes that makes them win all the time! Oh and did Bolt also throw them into the crowd?

    Reply

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