[galligator]

Some people (not just women) will buy a 'name' just because it's on sale. It's probably the 'Rush' of the purchase & the idea of 'getting a great deal'. I am trying to avoid that because it's easy to wind up with a house full of items that were a great price but never actually get used. People love to get a deal & feel like they've 'beat the system' somehow. It is an easy trap to fall into. For me, if I see something on sale that I have been eyeing for months, I will probably purchase it if my budget allows. But, if it is strictly impulse due to a sale price, I will really want it to fit, be exceptional. If I feel that I will really regret walking away from the price, that is a definite consideration in terms of value. But, if I love it and don't have it in my budget, I am amazed at how many similar styles come around in another 6 months, 2 years, etc. Plus, with ebay & other auction sites, the aftermarket that exists today can reward the dedicated shopper hunting an elusive past style.

As for designer style - the reasons women like shoes, be they high-end or otherwise vary from comfort to style to lifestyle, so that is a very individual thing.